In a city where a bowl of noodles doesn’t usually cost more than TWD100, or $6, a shop in Taipei has been charging TWD10,000, or $325, for its beef noodle soup — and diners are happily paying for it.
[otw_shortcode_tabslayout tabs=”2″ tab_1_title=”Simplified Chinese” tab_1_content=”牛肉面绝对是台湾的人气美食之一。全世界最贵的牛肉面也在于台湾；台湾一家闻名的「牛爸爸牛肉面」，要价一万台币（约325美元），吸引了美国CNN媒体报导。
1990年创立的「牛爸爸牛肉面」位在台北市，创始人本来是加拿大华侨。在40岁时回到台湾时，他开了这家以昂贵闻名的牛肉面店。这家牛肉面店提供8款牛肉面，其中最有名的牛肉面就是一万元台币（约325美元）的「元首牛肉面」。
因为老板坚持好品质，虽然价格非常贵，消费者不减反增。老板也选择小地方，说「如果客人太多，我们不太可能让每一碗牛肉面的味道趋近完美，与其求量多，我们更专注于质。」
老板说，一开始的创业并不是那么顺利。他说：「当时，我们的牛肉面口味似乎不对台湾人胃口，生意不好。才11天后，我父亲合伙人马上就退出了。」但他的父亲还是不停地研究，为了做出全世界最好吃的牛肉面。最后，他的牛肉面变成了世界上最贵的牛肉面。
你想吃吃看吗？老板建议需要2天前先预订。
” tab_2_title=”Traditional Chinese” tab_2_content=”
牛肉麵絕對是台灣的人氣美食之一。全世界最貴的牛肉麵也在於臺灣；台灣一家聞名的「牛爸爸牛肉麵」，要價一萬臺幣（約325美元），吸引了美國CNN媒體報導。
1990年創立的「牛爸爸牛肉麵」位在台北市，創始人本來是加拿大華僑。在40歲時回到台灣時，他開了這家以昂貴聞名的牛肉麵店。這家牛肉麵店提供8款牛肉麵，其中最有名的牛肉麵就是一萬元台幣（約325美元）的「元首牛肉麵」。
因爲老闆堅持好品質，雖然價格非常貴，消費者不減反增。老闆也選擇小地方，說「如果客人太多，我們不太可能讓每一碗牛肉麵的味道趨近完美，與其求量多，我們更專注於質。」
老闆說，一開始的創業並不是那麼順利。他說：「當時，我們的牛肉麵口味似乎不對台灣人胃口，生意不好。才11天後，我父親合夥人馬上就退出了。」但他的父親還是不停地研究，爲了做出全世界最好吃的牛肉麵。最後，他的牛肉麵變成了世界上最貴的牛肉麵。
你想吃吃看嗎？老闆建議需要2天前先預訂。
“][/otw_shortcode_tabslayout]
English translation:
Beef noodle is definitely one of Taiwan’s popular cuisines. The world’s most expensive beef noodle is also in Taiwan; Taiwan’s famous “Niubaba Beef Noodle”, asking for NT$10,000 (about 325 US dollars), attracted CNN media coverage.
Founded in 1990, “Niubaba Beef Noodle” is located in Taipei City. The founder was originally a Canadian overseas Chinese. When he returned to Taiwan at the age of 40, he opened the beef noodle shop, which is famous for its expensiveness. This beef noodle shop offers 8 kinds of beef noodles, the most famous of which is the “Head of Beef Noodles” of NT$10,000 (about US$325).
Because the boss insists on good quality, even though the price is very costly, the number of consumers still increase. The boss also chose a small place and said, “If there are too many guests, we are unlikely to make the taste of each bowl of beef noodles perfect. Instead of looking for more, we are more focused on quality.”
The boss said that the initial business was not so smooth. He said: “At the time, our beef noodle taste did not seem to be appetizing for Taiwanese people. The business was not good. Just 11 days later, my father’s business partner immediately withdrew.” But his father kept researching, in order to make the whole the best beef noodle in the world. Finally, his beef noodles became the most expensive beef noodle in the world.
Do you want to try (eating)? The boss suggested that you need to book 2 days before.
The photo is taken from here.